We help brands to use their full potential or even surpass it by enabling interactions that promote maximum engagement with your customers. Mapp is the result of the meeting of two companies recognized in the world of digital marketing: BlueHornet and Teradata Marketing Applications. With our Customer Engagement Platform, we combine email, web, mobile and social marketing in a single solution that allows customers to take control of their marketing and online advertising campaign data through our integrated DMP (Data Management Platform). But Mapp is more than just technology for marketers. Our digital marketing experts have supported our customers for decades and help them reach their full potential by making the most of their digital marketing platform.